Tag Archives: Event Seeker

More, More, More

by Casey H. Moore

FIFA has been going through some (cough, cough) “rough times” recently, but this past week the FIFA Executive Committee got down to business and agreed on a plan that shapes the 2026 World Cup as a 40-team tournament. This would add more matches. More matches means more eyeballs, and more butts-in-seats. In turn, this…

December 07, 2015

Copa Centenario Host Cities Chosen

by Casey H. Moore

Copa Centenario is set to commence on U.S. soil on June 3rd, 2016. Today CONCACAF have announced all of the host stadiums and cities for the one-off tournament. The host cities and stadiums are as follows: New York (MetLife Stadium), Chicago (Soldier Field), Houston (NRG Stadium), Los Angeles (Rose Bowl),…

November 19, 2015

Raising the Soccer Numbers

by Casey H. Moore

This week, we pulled out data from our 2015 Soccer Supporter Survey to show off just how crazy American soccer fans are for YouTube. Enjoy!

November 04, 2015

10 Things You Need to Know about Copa America Centenario

by John Guppy

It’s happening and it’s going to be big. Copa America Centenario is coming to the United States in 2016 and brand marketers need to take notice. To kick things off, here’s ten things you need to know about the tournament. 1. Copa America Centenario is a special event to celebrate…

October 27, 2015

Advancing Technology is advancing fans

by Casey H. Moore

Tech has come on in leaps and bounds in recent years and it is providing unparalleled access to our soccer teams. Here are three ways that clubs recently began using technology to make their supporters experiences more memorable. Man City’s new tunnel cam: Can you imagine what we would have…

September 03, 2015

Vote to get GESM to SXSW!

by Casey H. Moore

Our team has spent the past couple years joining the hoards of marketers visiting Austin, TX for SXSW. While the launch of SXSports in 2014 was a catalyst, it certainly wasn’t the sole driver. The broader conference and curriculum has been invaluable as an incubator for ideas and as a…

September 01, 2015