All posts by Harrison McIntire

No Fans in Stands? How Soccer Teams, Brands Can Get Creative

by Harrison McIntire

Two months into quarantine and the idea of a sporting event with fans in attendance still feels like a daydream – well at least for everyone outside of the Belarusian Premier League who are still business as usual. However, it does appear the Bundesliga, La Liga, and others are ready…

May 06, 2020

Premier League Heads to Austin

by Harrison McIntire

2019’s ‘Summertime-Chi’ is over and fall has officially hit. The temperature has begun to settle in the mid-to-low 60’s and beanies have become acceptable (somewhat) to wear again to the office. The Premier League, though, isn’t ready to commit to cardigans and the changing of the seasons. At the end…

October 09, 2019

MLS Searches for VAR Sponsor

by Harrison McIntire

Video assistant referee, commonly known as VAR, has been one of the biggest changes to the sport of soccer over the past decade. MLS was one of the first leagues to implement the technology assistant in August 2017. Since then, some of the world’s most popular leagues have followed suit,…

September 23, 2019

Watford’s Digital Reimagination and Innovation

by Harrison McIntire

“Innovation distinguishes between a leader and a follower.” – Steve Jobs. The digital landscape is one that is still so new that it continues to have changes on a daily level that go on to have massive ripple effects. Because of that, people often times feel like they are only…

May 19, 2019

Premier League in PDX

by Harrison McIntire

This past Saturday the Premier League announced a 6-year extension of their partnership with NIKE as the official ball provider for the league. The already long-term relationship will now span to over two decades. To promote the relationship the Premier League went out to Portland to visit NIKE’s campus for…

November 13, 2018

Mobile Leads the way for Telemundo’s World Cup Live Streams

by Harrison McIntire

The World Cup final is nearly here! Even without the US in it to cheer for (and CONCACAF falling early), the past month has turned out to be one of the best World Cups of recent memory. Constant late-match dramatics, the impact of VAR, and deep runs by underdogs have…

July 10, 2018