Down to our last few weeks of 2019, there’s no better time to look back on the year that was and highlight our top soccer stories and moments. From the FIFA Women’s World Cup to MLS Cup and VAR to gambling, 2019 had its fair share of marquee moments to…
Gilt Edge Soccer Marketing, the leading soccer-specific brand marketing agency, today released proprietary findings on female interest and engagement in soccer in the United States. The report is based on findings from the seventh annual study conducted by GESM in an annual exploration of soccer fandom in the United States….
In 2016, GESM released its first proprietary ranking of the top soccer markets in America. With 2019 now underway we thought it appropriate to revisit these rankings with a fresh update that reflects the evolving soccer landscape in the U.S. “What’s the top soccer market in the U.S? Interestingly, this is…
Volkswagen is now the Presenting Partner of U.S. Soccer and is poised to become the most significant non-endemic brand invested in American soccer. It’s a landmark deal and I am thrilled that Gilt Edge Soccer Marketing has been selected by Volkswagen to help bring this ambitious vision to life in…
BREAKING NEWS: The 2026 FIFA World Cup is coming to the USA Soccer marketing news doesn’t get any bigger. The FIFA Congress has awarded the right to host the 2026 FIFA World Cup to the United Bid of Canada, Mexico, and the United States. Wait, the World Cup is going…
The weather is heating up here in Chicago (the best summer city in the U.S.) and so is soccer as we inch ever-so-closer to the World Cup. April was the last full month of action in many European leagues and, for the first time this year, the Premier League wrestled…