With the 2022 FIFA World Cup upon us, a few of us gathered to discuss the things we’re most excited to keep an eye on as the quadrennial tournament – the first held in the Middle East – unfolds. From brand involvement to broadcast approach, we chat through a variety…
The wave of historic domestic soccer continues to roll: a week after the NWSL Championship delivered record numbers, Major League Soccer did the same with last Saturday’s MLS Cup. The iconic final between the League’s two top seeds – LAFC and Philadelphia – produced both on and off the field,…
The National Women’s Soccer League tied a bow on its historic 2023 season in the record-breaking fashion with its NWSL Championship on CBS, earning the title of being the most-watched match in the league’s 10-year history with an average of 915,000 viewers — up 71% from last year’s broadcast. The…
The City of Brotherly Love brought all the love for the Premier League on October 15-16. The PL and NBC welcomed 14,160 fans to City Hall for the Philadelphia Fan Fest, making it the most attended Fan Fest in Premier League Mornings Live history. Fans began lining up around Dilworth…
U.S. Soccer stars Clint Dempsey and Lynn Williams headlined a special experience in Chattanooga, Tenn., as Volkswagen and Chattanooga FC hosted 200 local youth players for a soccer clinic at Finley Stadium in August. Gilt Edge Soccer Marketing facilitated the clinic alongside its client and proud U.S. Soccer and Chattanooga…
In May of 2018, the U.S. Supreme Court struck down a 25-year-old law, the Professional and Amateur Sports Protection Act (PASPA), that effectively limited legal sports gambling to one state. As a result of the decision, states now have the ability to decide for themselves if they will allow legal sports…
