In what is big news in the soccer broadcasting rights world, Verizon has agreed to a multi-platform media rights deal with CONCACAF. For those uninitiated, CONCACAF is the governing body for soccer in North, Central America and the Caribbean. Having won these rights, Verizon will now have exclusive use of the English-language rights of various CONCACAF tournaments.
The general consensus of the deal is that Verizon will use these rights across their portfolio of digital platforms in the United States. Verizon’s platforms, which includes, Yahoo Sports, go90, and Complex, will act as the home for such events as The Scotiabank CONCACAF Champions League and The CONCACAF League.
This agreement solidifies Verizon’s insistence on expanding its digital offering in the world of soccer which already includes rights to the NWSL, Liga Mx, Jupiler Pro League (Belgium) and many more. Moreover, it signals the value of sports as a digital streaming product. As more consumers begin to question the value of traditional cable, having this wide array of product offering may be a deciding factor for the sports fan looking to invest in a new way to watch television and sports.