GESM Team

Top Soccer Markets in America

We’re excited to announce we’re in the process of updating our GESM Soccer Market Rankings and will publish them in the coming weeks. In the meantime, here’s a refresher of our most recent rankings, released in early 2019.


What are the top soccer markets in America? In 2019 we released our latest answer and found that Los Angeles, Houston, and Harlingen / McAllen / Brownsville are the top markets. How did we come to this conclusion? Several years prior, we created a formula that helped rank markets based on five buckets of data: Watching, Playing, Attending, Conversing, and Searching. We released our list of the top 40 markets, which we encourage you to read for additional background and insights.

Source: GESM Soccer Market Rankings (2018)


See more stats like this one at our hub for industry-related insights.

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