Category Archives: Stadium News

Soccer Teams Uses Zoom for Virtual Crowd

Soccer Team Uses Zoom to Create Virtual Crowd

by Mike Koeshartanto

As soccer leagues and teams inch further down the path toward a return, we’ve seen a handful of creative ways to recreate some semblance of the stadium atmosphere forcibly absent due to COVID-19. In fact, we recently jumped on Zoom to discuss one of our favorite activations from Borussia Monchengladbach…

May 19, 2020

No Fans in Stands? How Soccer Teams, Brands Can Get Creative

by Harrison McIntire

Two months into quarantine and the idea of a sporting event with fans in attendance still feels like a daydream – well at least for everyone outside of the Belarusian Premier League who are still business as usual. However, it does appear the Bundesliga, La Liga, and others are ready…

May 06, 2020

St. Louis Awarded Major League Franchise

by Dillon Payne

A week ago, Major League Soccer officially announced St. Louis as the home of the league’s 28th franchise. It’s been a long time coming for a city that is considered one of the cultural epicenters for soccer in this country. But questions remain – will this bastion of American soccer…

August 28, 2019

Allianz Field Helps Loons Soar to New Heights

by Ben Schaefer

First there was a vision. Next came construction. Then finally, on April 14th, 2019, Allianz Field was broken in as Minnesota United FC’s new stadium. What is one of eighteen soccer-specific stadiums in MLS, Allianz Field is finally giving the Minnesota soccer market what it has yearned for for over…

April 20, 2019

MLS Announces FC Cincinnati as the League’s 26th Franchise

by Dillon Payne

Yesterday, Major League Soccer officially announced FC Cincinnati as the league’s 26th franchise. The USL club will join MLS nearly immediately beginning with league play in 2019. Founded in 2015, as Futbol Club Cincinnati has gone on to break USL attendance records citing averages of nearly 21,000 in 2017. For context,…

May 30, 2018

MLS 2018 Opening Weekend Was One For The Record Books

by Dillon Payne

For some of us, like myself, Major League Soccer opening weekend is like Christmas day. It seems like eons pass between MLS Cup and opening day. At the start of every season, there’s a new storyline to follow. In 2017 it was the addition of Atlanta United FC and Minnesota…

March 07, 2018