The National Women’s Soccer League tied a bow on its historic 2023 season in the record-breaking fashion with its NWSL Championship on CBS, earning the title of being the most-watched match in the league’s 10-year history with an average of 915,000 viewers — up 71% from last year’s broadcast. The…
Continuing our Valentine’s Day-themed posts, let’s travel back in time to 2015 and reminisce about D.C. United’s Swipe Right Night – a night celebrating soccer and… Tinder swiping! As someone who may or may not be familiar with the app who lauded the game promotion when it was announced, I wanted…
Ticket sales are the lifeblood of a sports organizations. Finding innovative ways to attract both new and old fans to the stadium is vital to success. For a soccer club in a crowded marketplace like New York City with entertainment opportunities abound, capturing the attention of residents through creative outreach…
“It’s everywhere you want to be.” That includes the 2019 FIFA Women’s World Cup in France. Visa is no stranger to sponsoring events on the biggest sporting stage, having served as a worldwide partner of FIFA since 2007. Their current deal runs through 2022 and allows the partnership to provide…
Last week LUNA Bar announced an added incentive for the 23 players chosen to represent the U.S. Women’s National Team at the 2019 FIFA Women’s World Cup. In a time where gender and racial equality is oft-discussed, the nutrition bar company under the Clif Bar umbrella helped push the conversation forward…
We’re less than a month into the season and MLS has already upped the ante and bet heavy on its future within the North American sporting landscape. Last week MLS announced a multi-year strategic partnership with MGM Resorts, officially raising the stakes and ringing in a new era of the…
