After months of speculation among MLS fans and pundits, like Vanessa Carlton, the Chicago Fire are making their way downtown to play at Soldier Field. As you may be aware, the Fire have played in suburban Bridgeview since 2006 and have had up-and-down success both on the field and in…
Good news – we’ve entered the podcast game! To help preview some of the exciting off-field developments heading into the 24th season of MLS, we decided to jump in the conference room and press record. Below are three episodes we’ve recorded covering a variety of MLS-related topics. Give them a…
Our founder John Guppy recently sat down with the Painless Podcast to talk about his career path in the world of soccer marketing and gives a preview of next summer’s 2018 FIFA World Cup. Give it a listen below.
Editor’s Note: The world of soccer has no shortage of stories that we, Gilt Edge Soccer Marketing, want to tell through a brand marketing lens. Our day-to-day work will always focus on our clients first, but we want to continue to expand our writing capabilities and showcase additional thought leadership in the…
Several media industry experts are predicting that 2016 could be the year of the podcast. Evolving technology and consumer behavior is driving new demand for the audio medium. If you are a brand trying to reach the soccer consumer it might be time to take another look at the world of podcasting. “Something I have my eye on…
