In the past we’ve talked about eMLS and its intrinsic value in helping grow MLS. The platform video games, like FIFA, provide the burgeoning North American league in access to a new, young, and globally connected audience is important – at least in concept. However, there hasn’t been much empirical…
It’s hard to believe we’re already staring down the final of the FIFA Women’s World Cup. From France’s 4-0 win against South Korea in the opening game to the USWNT victory yesterday, we’ve seen a lot of drama and a lot of firsts. We’ve gathered some notable FIFA Women’s World…
During the 2018 FIFA Men’s World Cup, FOX Sports ventured into new territory with their coverage and live broadcasts on Twitter. In 2019, they’re taking that same model to France. The broadcaster will be streaming FIFA Women’s World Cup Now live from Paris for the 2019 FIFA Women’s World Cup,…
I’ve been thinking a lot recently about how to capture the essence of FIFA online and the FIFA eWorld Cup, luckily enough for me, the captain of South Africa’s soccer team actually summed it all up – “Real footballers and gamers have a lot in common. It’s all about patience,…
The World Cup final is nearly here! Even without the US in it to cheer for (and CONCACAF falling early), the past month has turned out to be one of the best World Cups of recent memory. Constant late-match dramatics, the impact of VAR, and deep runs by underdogs have…
BREAKING NEWS: The 2026 FIFA World Cup is coming to the USA Soccer marketing news doesn’t get any bigger. The FIFA Congress has awarded the right to host the 2026 FIFA World Cup to the United Bid of Canada, Mexico, and the United States. Wait, the World Cup is going…
