American Youth Soccer Organization (AYSO) announced a new sponsorship deal with Continental Tire. The AYSO partnership build on a soccer portfolio that already includes both MLS and U.S. Soccer. Continental will sponsor AYSO “Safe Soccer Kids” – a program created to help teach best safety practices to children and their parents when playing soccer and training.
Read the full article on AYSO’s website here.
Categories: AYSO, Sponsorship, The Observer, Youth Soccer