Tag Archives: Sponsorship

2022-23 PREMIER LEAGUE JERSEY SPONSORS

by Adam Geigerman

Whether you’re ready or not, the Premier League is back this weekend! After whirlwind summer full of with blockbuster transfers and preseason international tours, leagues are kicking off across Europe. What better way to celebrate that than checking out each clubs’ 2022-23 jersey sponsors? Change appears to be on the…

August 03, 2022

SKC Agree Ten-Year Naming Rights Deal

by Casey H. Moore

Sporting Kansas City has signed a ten-year naming rights deal for Sporting Park with Children’s Mercy (Hospitals and Clinics). Interestingly, it’s the second time this building has been named for good cause, following a nullified deal with Livestrong in 2013. Click here to read more on the deal from Soccerex.

November 23, 2015

Talking Copa Centenario with WST

by John Guppy

Had a few minutes to talk Copa Centenario with my friends over at WST. Check out the highlights (article and podcast) here. Thanks, guys. Always a pleasure.

October 27, 2015

10 Things You Need to Know about Copa America Centenario

by John Guppy

It’s happening and it’s going to be big. Copa America Centenario is coming to the United States in 2016 and brand marketers need to take notice. To kick things off, here’s ten things you need to know about the tournament. 1. Copa America Centenario is a special event to celebrate…

October 27, 2015

Soccer, Self-Expression and the Millennial Fan

by Casey H. Moore

Soccer has always been about self-expression. On the field, you do it with your feet. Off the field, it’s about what’s on your feet. Pair this truism with current millennial sensibilities (specifically, their penchant for “being real”) and it’s no surprise that soccer is fast becoming the sport of choice for this new generation. Major League…

September 30, 2015

Crunching the Soccer Numbers

by Deneen Robert

Not a day goes by without some sort of office debate. Good one yesterday, centered around the best marriages between Club and jersey partner. No consensus, but one fact was clear… some big checks are being written for that asset. Just how much? Take a look at these figures below: Have a great…

September 25, 2015