MLS Cup delivers history: “Best MLS game ever!”

The wave of historic domestic soccer continues to roll: a week after the NWSL Championship delivered record numbers, Major League Soccer did the same with last Saturday’s MLS Cup.

The iconic final between the League’s two top seeds – LAFC and Philadelphia – produced both on and off the field, but most quantitatively in the consumption numbers:

  • Saturday’s MLS Cup drew the championship game’s second-best viewership (English + Spanish) since the league’s inception in 1996 on FOX and Univision/ TUDN for a combined 2.16 million viewers. 
  • MLS Cup increased viewership by 38% compared to last year’s NYCFC-Timbers match on ABC and UniMas/TUDN.
  • LAFC’s thrilling victory over the Union in penalty kicks drew 1.49 million viewers on FOX, which is the game’s best English-language figure since 2018 and fifth-best in league history. Univision/TUDN’s telecast drew 668,000 viewers, the second-highest Spanish-language figure in the game’s history, behind only 678,000 for Galaxy- Revolution in 2014.
  • MLS Cup hit its highs while competing in the 3:30 p.m. ET broadcast window against SEC football (No. 1 Tennessee vs. No. 3 Georgia) on CBS and the Breeders’ Cup World Championship on NBC.

With the 2022 FIFA Men’s World Cup kicking off and concluding before the end of the year, and North America’s 2026 Men’s World Cup up next – the wave of American soccer consumption is far from crashing.

Pundits and reporters crowned the 2022 MLS Cup as the “best MLS match of all time,” and celebrities chimed in from Banc of California Stadium:

Categories: Featured, Fox, Major League Soccer, Soccer Marketing, Television Ratings