Carly Samp

MLS and Neutrogena Want You To #ChooseSkinHealth

Neutrogena has teamed up with MLS as the the Official Sun Care Partner of the league to raise awareness on skin cancer during May, which is Skin Cancer Awareness Month.

With players, fans, coaches, and referees exposed to direct sunlight for extended periods of time, Neutrogena wants to remind everyone to protect themselves. The partnership will be activated with in-stadium video, LED boards, t-shirts for ball kids, and the official MLS match ball will have a special Choose Skin Health decal. They’ll also be sharing tips and curating stories on social media with the hashtag #ChooseSkinHealth while providing sweatbands and sunscreen to players.

I’ll be sure to remember the sunscreen at events and matches this summer!


Categories: Major League Soccer, Promotions, Soccer Marketing, Social Media, Sponsorship