The 27th MLS season is underway and we’re tracking the growth of the league and its teams across social media. As the league continues to cultivate new fans, social media content across Instagram, TikTok, Twitter, and Facebook is the most logical way to attract new audiences. Thanks to a new…
As a new MLS season approaches, opening day on February 26th will serve as a launching point for Charlotte FC, the league’s latest debutant franchise and the fifth that calls the Southeast home. Ahead of their debut, we took a closer look at the franchise and the Charlotte market to…
Less than a month off the heels of the MLS All-Star Game that saw the best MLS and Liga MX players face off, the two leagues and Concacaf announced the expansion of the Leagues Cup tournament. Starting in 2023, the Leagues Cup tournament will pit all 47 teams in both…
In recent years we’ve seen an increased level of collaboration between the North American countries on and off the soccer field. We need only look at the 2026 FIFA World Cup bid, Leagues Cup, and the 2021 MLS All-Star Game format as examples inextricably linking countries despite the on-field rivalry…
After years of anticipation, Austin FC finally played their first game in Major League Soccer. The league’s third Texas team opened with a defeat against hosts LAFC. However, there’s much to be excited about for Austin fans, including a solid on-field performance and the opening of Q2 Stadium. Austin FC…
The 27th MLS season is upon us and it arrives earlier than normal thanks to the 2022 FIFA World Cup kicking off in November. As we’ve done for many years, we’re here to preview the season through the lens of MLS jersey sponsors. Before we dive in, let’s talk headlines….
