In May of 2018, the U.S. Supreme Court struck down a 25-year-old law, the Professional and Amateur Sports Protection Act (PASPA), that effectively limited legal sports gambling to one state. As a result of the decision, states now have the ability to decide for themselves if they will allow legal sports…
Twenty-seven years in, Major League Soccer continues to reinvent itself — both on and off the field — as it now gears up for an exhilarating and volume-raising four-year leadup to the 2026 FIFA World Cup in the U.S., Canada, and Mexico. Off the field, MLS and social media disruptor-turned-superpower…
During the 2022 MLS All-Star Game in the Twin Cities, long-time MLS official supplier of names and numbers Avery Dennison sought to make an impact within the local community. The perfect partner was a local business led by a local artist and fashion designer that’s developed a brand and career…
Morning Consult‘s Mark J. Burns published a collection of interesting but unsurprising data on the English Premier League’s popularity in the U.S. as the 2022-23 season kicks off. Burns took a deep-data dive into the League’s most popular clubs among Americans (no surprise, the Big-6 and four of the last…
World class. A combined 79 caps with the USMNT. Two shared MLS Cups with the Seattle Sounders. One Concacaf Champions League title. And … 18 holes of golf at one of the world’s most iconic courses with one of the world’s most consumed golf outlets. These stats describe two of…
During the 2022 MLB All-Star Game, FOX Sports debuted a TV spot featuring Jon Hamm as a startled Santa Claus – the first glimpse at the network’s 2022 FIFA World Cup marketing campaign. As a reminder, the twenty-second edition of the FIFA World Cup is the first to be held…
