As soccer continues its upward trajectory in this country, we’re showcasing the soccer’s impact spanning multiple decades by assembling a list of the most-attended soccer games in U.S. history. There’s a long history of big-time soccer events drawing big-time crowds in this country and the locations and events you’d expect…
Down to our last few weeks of 2019, there’s no better time to look back on the year that was and highlight our top soccer stories and moments. From the FIFA Women’s World Cup to MLS Cup and VAR to gambling, 2019 had its fair share of marquee moments to…
In 2016, GESM released its first proprietary ranking of the top soccer markets in America. With 2019 now underway we thought it appropriate to revisit these rankings with a fresh update that reflects the evolving soccer landscape in the U.S. “What’s the top soccer market in the U.S? Interestingly, this is…
70,425. Seventy thousand, four hundred and twenty-five fans in red and black for a regular season MLS match. The third-ever match for Atlanta United in Mercedes-Benz Stadium was a spectacle in every sense of the word. Not only did it break the MLS attendance record, but it was also the…
Early in 2016 we did a deep dive into soccer markets in the U.S. and ranked them based on a variety of factors, including participation, attendance, television viewing, social chatter, etc. Just before the New Year, in a conversation about the league’s plans for future expansion, MLS released a list…
Like a great holding midfielder, we keep one eye on what’s happening behind us – and the other on the activity ahead. It’s within this spirit, we share our thoughts on ten ? soccer marketing topics that caught our eye in 2016 and we will be paying close attention to in the new year. The…