All posts by Dillon Payne

Dillon Payne

Degree and NYCFC brought soccer to the NYC Streets

by Dillon Payne

For the soccer hungry fans in America, the game is always on one’s mind. From seeing goal-like objects on the street during their walk to work or kicking a small stone, which they, in their daydream, equate to scoring a goal in the MLS Cup Final. Well this past weekend,…

October 31, 2018

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Dillon Payne

Adidas Soccer Partners With YouTube Channel COLORS

by Dillon Payne

Adidas continues to test the waters of sponsorship and influencer marketing in unique and engaging ways. However, their latest partnership may just be their most subtle, yet greatest. Announced two days ago via COLORSxStudios Instagram, adidas football (soccer) and the well known YouTube channel partner  for a week of exclusive releases. COLORS…

October 03, 2018

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Dillon Payne

Premier League Mornings Live – D.C.

by Dillon Payne

This past weekend, the Gilt Edge Soccer Marketing digital team, with some help from the experiential team, traveled to Washington D.C. to support our partners during the Premier League Mornings Live event. While the event itself required an unspeakable amount of content capture, there were plenty of activities on the days…

October 02, 2018

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Dillon Payne

USL Unveils Top-To-Bottom Rebrand

by Dillon Payne

United Soccer League or USL as it’s known in the United States soccer realm, has completely rebranded itself to create a more cohesive name recognition from the top tier league down to the bottom. Before the re-brand, USL’s league structure was totally disjointed as it sat USL at the top,…

September 28, 2018

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Dillon Payne

Welcome Inter Miami CF to MLS

by Dillon Payne

Early this morning while most of us were sound asleep, “MLS Miami” officially unveiled their badge, name, and color scheme. So it’s time to officially welcome Club Internacional de Fútbol Miami to Major League Soccer! It is indeed a huge day for a club that has been in the works…

September 06, 2018

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Dillon Payne

Dugout’s Growing Value to Soccer Fans, Clubs, and Broadcasters

by Dillon Payne

Take a moment, close your eyes. Breathe-in deeply, breathe-out slowly. Now think about your typical Saturday morning soccer viewing experience. Do you plan your morning around watching the pre-show before your team’s game? Dugout, a digital network and content producer for many of the world’s largest clubs, believes that you…

August 21, 2018

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