All posts by Casey H. Moore

MLS expands with new Bein Deal

by Casey H. Moore

The beIN Media Group has recently obtained the rights for Major League Soccer in seven major territories throughout the world. This will tie up MLS presentation in major markets like Australia, Thailand, Hong Kong, Cambodia, etc. This deal starts in 2015 and will continue for four seasons until 2018. It…

July 15, 2015

The Value of Flying With A Soccer Ball: Emirates and Soccer

by Casey H. Moore

They say that the truly great athletes never left home without their ball of choice. However, what if brands never left home without pairing with a sport? Since 2006 Emirates have sponsored Arsenal Football Club’s shirt and stadium and since then they have been synonymous with the sport. Each week…

July 14, 2015

Sports Illustrated honors U.S. Team with special covers

by Casey H. Moore

To honor the U.S. Women’s National Team’s historic World Cup victory, Sports illustrated made the unprecedented decision to develop an individual cover for each one of the 23 players and coach Jill Ellis. A truly fitting way to commemorate the Team’s achievement. Kudos Sports Illustrated. Read article.

July 13, 2015

Allstate Insures A Good Time Touring The Gold Cup Trophy

by Casey H. Moore

Allstate is continuing their support of soccer in the USA and Canada with their sponsorship of the CONCACAF Gold Cup. This year they will be marching the trophy from venue to venue to give attendees the chance to get some face time with the silverware. Outside each stadium Allstate will…

July 10, 2015

Top MLS Average Attendances In 2015

by Casey H. Moore

The past 18 months has seen a huge uptick in interest in soccer in the States and we don’t have to go far for evidence. You can look at the Women’s World Cup ratings, last summer’s Men’s World Cup, and now Major League Soccer attendance to see the sports continued growth. Two…

July 09, 2015

The Badge Of Atlanta

by Casey H. Moore

Sometimes you have to burn something down to build something new. We still don’t know if the Silverbacks will be able to keep up with their MLS neighbors or if they will find greener pastures elsewhere. What we do know is that now Atlanta United FC has a club badge….

July 08, 2015

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